So, You're Thinking About Bringing Your
Multi-Level
Marketing Business to
Europe?
Launch! Europe
Consultants is a group of dedicated professionals experienced in
helping
MLM, Network Marketing and Direct Sales companies from abroad establish
operations to distribute
products and grow a distribution network in
the European Union and the greater European Economic Area. Our team of legal, financial,
technical, logistics and marketing professionals are adept in
traditional sales
channels, Multi-Level Marketing, Direct Sales, Network Marketing and
others that
are
structured around third-party distribution. Our
specialty
is
maintaining
a
personal,
intuitive
touch
with
our
clients to find out exactly what they want to accomplish, and
crafting tangible action plans, ideally suited to their objectives and
tempered by the rea lities
of
starting
an
MLM
business
in
Europe. We take
special care to understand our
clients’ needs, and to ensure that regulatory requirements are
presented in a
simple and accessible way. Whether
it's individual projects or a complete startup and expansion plan that
your
business needs, we can provide the assistance necessary to reach your
objectives.
Many
MLM companies have found
that great success domestically leads to consideration for the launch
of their
business internationally, whether due to market demand, strategic
planning or
both. The 27 countries of the
European Union are comprised of some 500 Million consumers with a
relatively
high disposable income, and it is unquestionably one of the largest and
most
sought-after markets in the world. The
growing population, fewer trade barriers and other
harmonization
efforts are increasingly making the EU more attractive to companies
that structure their business to capture the full
potential of
the marketplace.
Unfortunately,
many
companies
begin MLM operations in Europe without the complete information
required
to ensure that liabilities are minimized, making stable, sustainable
growth
possible. The procedural,
historical and national distinctions that make Europe so unique can
likewise
become sizable or even insurmountable challenges for companies from
abroad. It is not uncommon for
companies to begin operations in Europe in the same manner that they
conduct
business in their country of origin, finding out later that many
challenges
could have been avoided with an approach tempered by the requirements
of the
market. Indeed, many also begin their operations in EU to
support only temporary sales to end retail consumers, rather than for
third-party sales via a network of distributors. MLM Companies with
such operations quickly find that a Not For Resale (NFR) approach to
infrastructure in Europe fails to comply with the requirements for a
proper system of third-party distribution. The result is
vulnerabilities for the company and its distributors, which are likely
to have a prohibitive effect on long-term, sustainable growth.
Sorting
through
the many regulations and processes required in the EU can
be a daunting
task –
and even when all of the information is gathered, it’s hard to know
what is
exactly right in the beginning. Notwithstanding
that,
it’s
critical
to
your long-term success
that all
operations support the
sustainable,
stable grow th of your MLM network in Europe.
And, when
starting a Multi-Level Marketing business in
Europe, it can even be
difficult
to get the exact information needed for every aspect of your operations. Large consulting firms and law offices
offer a range of general services and advice, but often
lack the personal touch
needed to render a solution tailored to your specific needs, not to
mention
hourly rates that many companies find difficult to budget for.
The Launch! Europe team has the experience and expertise
to implement a compliant, effective infrastructure for your sales and
distribution in Europe. Whether your project includes a
single
country launch, the launch of several countries or new product
introductions to existing markets, you can rest
assured that
you’ve selected a valued partner in us, and that you’ll set your
organization
up for a correct, compliant and prosperous future.
We
offer
our
clients
a
unique approach to representation, which includes
pre-determined and flat rate packages dependent on the service level
required
in each case. The needs of our
clients vary widely, and we provide flexible options from ad hoc
services to
longer-term consultation.
With
each client, we tailora customized package to facilitate the specific
objectives of
your
business. |
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